Creative Keeps

Kiehl's, Earth Day, Alanis and Quinto
I love packaging and I love when it benefits the environment. Even better when it involves celebrities, that I actually like. "For the fifth Limited Edition Label Art Series for Earth Day, Kiehl’s Since 1851 has partnered with the inimitable Zachary Quinto and Alanis Morissette to benefit Recycle Across America."

Everyone knows Alanis and her angst-ridden tunes, and I love Quinto and his appearances on American Horror Story. Also a huge fan if they actually designed their respective labels, as the story mentions, "..each designed a Limited Edition label, depicting their vision of social responsibility..

Check out the original post for more on Kiehl's and their commitment to recycling and the environment.

Original Post

Chris Swanson
Bonnets - An Easter Tradition
In chosen family tradition (IDC), we meet the night before Easter to throw our creativity and hot glue skills down in a fierce non-competition style blowout. There's a theme, a lot of laughs and then some more laughs, mixed with banter, glitter and gossip. It's a great part of the process that allows us all to descend upon our beloved Mitch's home and go to town with our ideas. Once the final rhinestone has been glued on, the last sip of Sangria consumed (for now), the hats are laid to rest, to sleep before their debut. This was the last year at Mitch's for this annual treat we've been blessed to be a part of, and we no doubt went full force with our ambitious headgear.

We return on Sunday, to finish any lingering detailing and consume morning beverages. Of course making a to go cup for our parade down 18th street. For those with weighty, or taller fashions, the tying begins and you mentally prepare with how you will hold your creation atop your dome.

It of course has to be well documented, and not just by ourselves. It starts with the group shot, and then as we stroll down our pavement runway, onlookers, residents, and other Easter enthusiasts snap their own shots. There's probably a stop (or two) in case of a need for grub, possibly adult liquids, or in some cases last minute additions to one's costume. No matter what, it all eventually leads down to Dolores Park and the Sisters of Perpetual Indulgence's hosted event in the park. Atop the grassy knoll is a bonnet competition for which our host Mitch has previously taken the crown. This year however, we had a couple entrants from our camp, sadly no one took the crown, but mother nature was determined to destroy what we had painstakingly crafted.

We endured the rainfall for as long as we could, cuddled under single umbrella's 4-deep and bonnets secured, until the unthinkable happens. One thing falls from one's head dress while another watches their's fall in half. It was destruction at it's finest, and an epic experience had by all. despite efforts to fix the destruction, it's been done. some rush home, others to the local pub.

No matter what anyone says, it was one of the best days I've had, with people I adore and one of those  experiences I'm lucky to have in my life - or what some tell me is Halloween, everyday.

I won't ever forget these times and am happy to share a couple photos of my bonnet (theme was 'Under the Big Top') and tell my little story. Until the next epic adventure!




Chris Swanson
Brown Was A Disaster!
The bossman showed me this, which I assume is one of the many April Fool's jokes Google did. This is for the ground-breaking, Gmail Blue. Thought it was a bit funny having had client discussions over colors of CTA buttons. Those are the best kinds to have, swear.

Chris Swanson
It's Not Complicated
Out of BBDO Atlanta comes these great spots for AT&T. The series comes with some fantastic moments and has impressive casting. The combination of the mellow dramatic and somewhat offbeat gentlemen asking the questions to the zany antics and responses the kids give and elaborate on. It's wonderful, simple and get's the message across effectively in my opinion ("It's Not Complicated").

Slapped some of them below for you to check out, including an article link from CREATIVITY here, where the editors explain a bit more about capturing that 'magic'.

"Dizzy"


"High Fives"



"Werewolf"



"Candy Island"



"Grandma



"Tree House"


"More"


Chris Swanson
Turnstyle
This is the kind of shop I would love to work at. Having a particular passion for package design, it would be at the top of my list to end up at a place like this. And a change of scenery, moving to Seattle wouldn't hurt either. Nice, small, creative shop. Makes for a happy designer.

Check out some of the cool work they've done and some office shots of this mid-sized shop from  up north. I'm in love with the Brand Scents air fresheners. Genius.

http://www.thedieline.com/blog/2013/3/21/inside-the-studio-turnstyle.html



Chris Swanson
Trooper
How did I not know this existed?! Well, either way  it's not out just yet so I'm not too far behind knowing about this. For all you Iron Maiden fans, myself included, I'm stoked to see this and can't wait to try it.

http://www.ironmaidenbeer.com/

Chris Swanson
Like a Jenga Lamp
Pulled from DesignMlik, what an awesome puzzle-like lamp. "Babele is a playful, self-produced lamp from brand new design studio based in Ivrea, Italy called MID (manifattura italiana design)." Whichever way you decide to place the pieces leads to a new and unique concept for the lamp. Love the user-focused design aspect of this very simple, yet highly creative and interactive piece. well done.

Design Milk post




Chris Swanson
Honoring The CODE
Here's a look at the marketing I recently completed for my partner's upcoming event in San Francisco. With this new event came a chance to give it it's own identity. The name was selected due to the different codes used mostly amongst the male population of the gay community and their sub cultures–like the leather culture. These codes were a simple means of communication without having a verbal dialogue. Incorporated relevant imagery to represent that mood and set the tone for something we're very excited about. Plus I always like sharing my work, so there you have it. 

Main Flyer















































Facebook Event Header

Chris Swanson
Wolfdog!
These are one of those crazy ideas you live for a client buying off on and getting to produce. If you haven't checked out the new Marketing Director for Old Spice's wild scents, then by all means, meet Wolfdog.

http://www.mrwolfdog.com/


Chris Swanson
Whimsical Card Game
Who doesn't love an awesomely designed and fun deck of cards? As I did my daily look-over on The Dieline, I found these "Whimsical" cards. I love the simple, yet complex drawings and the overall packaging. Even the geometric style circle cutouts for each of the suits. win.




Chris Swanson